https://www.chiefseconds.com/corner-talk daily 0.75 2025-09-30 https://www.chiefseconds.com/corner-talk/pt-2-the-five-cross-serving-readiness-tests-why-it-isnt-working-now-and-how-to-fix-it monthly 0.5 2025-09-30 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/ca253653-f88e-45ca-b0b2-363337da8704/tests.jpeg Corner Talk - Pt. 2 The Five Cross-Serving Readiness Tests: Why It Isn't Working Now (And How to Fix It) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/cross-serving-solution-making-partners-heroes-instead-of-salespeople-t5e2l monthly 0.5 2025-09-15 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/5383c309-5097-4600-866f-a65706156d78/underdog.jpeg Corner Talk - The Cross-Serving Solution: Making Partners Heroes Instead of Salespeople - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/olympic-study-reveals-the-1-communication-strategy-for-time-pressed-leaders monthly 0.5 2025-08-19 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/8ac80b73-6319-49c6-aaa5-660970820ed5/road+runner.jpeg Corner Talk - Olympic Study Reveals the #1 Communication Strategy for Time-Pressed Leaders - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/the-most-important-thing-is-not-to-be-afraid monthly 0.5 2025-05-12 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/42ca49fb-11b3-4779-b996-631c3a8821b2/LoF2.jpeg Corner Talk - “The Most Important Thing is Not to Be Afraid” - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/beyond-assumptions-codifying-growth-in-professional-services-firms monthly 0.5 2025-03-31 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/c2fddf3f-f3aa-429f-ad2b-882fb4eb9645/post-hoc-ergo-propter-hoc.gif Corner Talk - Beyond Assumptions: Codifying Growth in Professional Services Firms - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/the-philosophy-of-precision-growth monthly 0.5 2025-03-03 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/eb0e301f-5cd3-46d9-a4ae-a076a8b61bd3/lion+v+procupines.jpg Corner Talk - The Philosophy of Precision Growth - Make it stand out These guys get it (and “it” is pointy)! https://www.chiefseconds.com/corner-talk/payattention monthly 0.5 2025-01-14 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/6372fee5-41c9-46d4-82ca-fa73c3b45055/man+behind+the+curtain.jpeg Corner Talk - Please, Pay Attention to the Man Behind the Curtain - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/hey-sirihow-can-i-grow-my-firm monthly 0.5 2025-01-14 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/aa098255-d3e6-4158-8c97-d41411c0579a/siri.jpeg Corner Talk - Hey Siri…How Can I Grow My Firm? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/j2kgyivno8n68z29g3zwbyai7wfnzu monthly 0.5 2024-11-18 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/1338fa5e-66ea-4826-945d-a63aedd9b2be/get+pointy.jpg Corner Talk - Get Pointy - What To Do When Success and Survival Are the Same - Ever read it? In the fast-evolving world of professional services, the line between success and survival has all but disappeared. For many U.S. firms, the days of incremental improvement and broad-based services are over. The reality? To survive, you must succeed—and to succeed, you must specialize. This convergence isn’t just a trend; it’s an existential shift. The marketplace isn’t coasting; it’s coalescing. Competition is tighter, client expectations are sharper, and emerging players are redefining what it means to deliver value. Generalists risk irrelevance, while those who focus—those who Get Pointy—can carve out a defensible, lucrative niche. Success and Survival: Two Sides of the Same Coin For decades, success was aspirational. Survival was the baseline. Firms sought success to grow, while survival was a given if you simply met your clients' needs. But today, the accounting and advisory marketplace is under pressure from all directions: talent shortages, automation, consolidations, and client demands for both specialization and speed. When“Good Enough” ain’t good enough anymore. A well-rounded practice with broad capabilities may sound stable, but it’s a dangerous illusion. Clients are gravitating toward experts—not generalists who dabble in their issues. Surviving is no longer about offering everything; it’s about being the best at something specific. In a survival-is-success world, standing still is falling behind. You must continually focus, refine, and differentiate—or risk being left in the dust by firms that do. https://www.chiefseconds.com/corner-talk/hitsville-cpa-are-you-using-ai-as-a-toy-or-a-tool monthly 0.5 2024-11-12 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/836a8454-840b-45ec-8f89-2b53978fb042/hitsville.jpeg Corner Talk - Hitsville CPA - Are you Using AI as a Toy or a Tool? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/do-you-have-an-ideal-talent-profile-ben-affleck-is-asking monthly 0.5 2024-10-22 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/28c2c118-60a9-4576-974f-a44ab93bfaa7/affleck.jpeg Corner Talk - Do you have an “Ideal Talent Profile”? Ben Affleck is asking Boston’s own, Ben Affleck. Click the image to hear the story it straight from the source. https://www.chiefseconds.com/corner-talk/maximizing-expert-potential-leveraging-expertise-in-a-do-your-own-research-world monthly 0.5 2024-10-22 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/927bb8d9-3e49-498c-aca1-05da3cd819ec/know+it+all.png Corner Talk - Maximizing Expert Potential: Leveraging Expertise in a 'Do Your Own Research' World - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/breakingthegrowthstalemate monthly 0.5 2024-09-30 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/c6c4f5e2-f341-4174-9f53-faf067209c4d/neil-degrasse-tyson-inc_541018_mpnyrl.jpg Corner Talk - Breaking Through the Growth Plateau: Two Physics Lessons for Your Firm's Success - Make it stand out Undefeated, high school wrestler and astrophysicist Neil deGrasse Tyson https://www.chiefseconds.com/corner-talk/thescalesystem monthly 0.5 2024-09-30 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/115908f6-aefa-4e98-9976-b387425c1cbc/cs+logo.png Corner Talk - The SCALE System: A Strategic Approach to Growing Professional Services Firms via Specialty Practice Groups - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/investmentversustransaction monthly 0.5 2024-09-09 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/68f6e5b6-4e49-41fe-ba64-143b1a5bb73e/short-term-long-term-investing.jpg Corner Talk - Are You Sure You Are INVESTING in Growth? https://www.chiefseconds.com/corner-talk/keep-your-philosophical-razors-sharp monthly 0.5 2024-08-20 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/0a997022-fb19-4600-9164-9e99db89c000/shaving.jpeg Corner Talk - Keep Your (Philosophical) Razors Sharp - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/the-paradox-of-change-fake-it-til-you-make-it monthly 0.5 2023-12-12 https://www.chiefseconds.com/corner-talk/buffalo-wings-secret-sauces-and-simplicity monthly 0.5 2023-12-12 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/027b31e7-5fa8-446d-aaec-1b64dbaecab5/Screen+Shot+2023-12-12+at+12.58.55+PM.png Corner Talk - Buffalo Wings, Secret Sauces, and Simplicity - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/56fe3b35-df04-4a30-b5bd-4c2cfe682eaa/Screen+Shot+2023-12-12+at+1.01.36+PM.png Corner Talk - Buffalo Wings, Secret Sauces, and Simplicity - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/27514677-02d8-448a-8824-1342dc1502f2/Screen+Shot+2023-12-12+at+12.59.48+PM.png Corner Talk - Buffalo Wings, Secret Sauces, and Simplicity - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/cb4d8d35-b4ed-412f-ae21-ce21c03b7090/Screen+Shot+2023-12-12+at+1.03.57+PM.png Corner Talk - Buffalo Wings, Secret Sauces, and Simplicity - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/8997f8f5-8fe2-459e-b789-336f3bd0ee4a/Screen+Shot+2023-12-12+at+1.03.24+PM.png Corner Talk - Buffalo Wings, Secret Sauces, and Simplicity - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/b5aadcd7-f2bd-40b1-aee6-00d63b4335c6/Screen+Shot+2023-12-12+at+1.03.42+PM.png Corner Talk - Buffalo Wings, Secret Sauces, and Simplicity - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/corner-talk/the-seesaw-of-power monthly 0.5 2023-11-30 https://www.chiefseconds.com/corner-talk/the-obstacle-course-of-success monthly 0.5 2023-11-16 https://www.chiefseconds.com/corner-talk/is-greatness-fungible monthly 0.5 2023-10-25 https://www.chiefseconds.com/corner-talk/mergers-amp-aggravations monthly 0.5 2022-04-22 https://www.chiefseconds.com/corner-talk/whataslinkyknows monthly 0.5 2024-08-25 https://www.chiefseconds.com/corner-talk/tools-not-toys-what-works-matters-and-nothing-else monthly 0.5 2022-02-23 https://www.chiefseconds.com/corner-talk/coachingisforchamps monthly 0.5 2022-02-03 https://www.chiefseconds.com/corner-talk/the-paradox-of-choice monthly 0.5 2022-02-03 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/d4917f6f-78b6-4a4d-8da0-2448169a42e1/IMG_2584.jpg Corner Talk - The Paradox of Choice - What to do…What to do. The choice was clear. https://www.chiefseconds.com/corner-talk/i-hope-you-love-your-marketing monthly 0.5 2022-01-21 https://www.chiefseconds.com/corner-talk/goodinacrisis monthly 0.5 2024-08-22 https://www.chiefseconds.com/corner-talk/feeling-a-little-wobbly monthly 0.5 2021-12-02 https://www.chiefseconds.com/corner-talk/cartsandhorses monthly 0.5 2021-11-19 https://www.chiefseconds.com/corner-talk/marketingisnotmagic monthly 0.5 2021-11-11 https://www.chiefseconds.com/corner-talk/arrested-development-t2wn7 monthly 0.5 2021-11-08 https://www.chiefseconds.com/corner-talk/arrested-development monthly 0.5 2021-11-03 https://www.chiefseconds.com/corner-talk/the-ditch-digger-dilemma monthly 0.5 2021-10-26 https://www.chiefseconds.com/corner-talk/secondsout monthly 0.5 2022-02-08 https://www.chiefseconds.com/corner-talk/category/Leadership monthly 0.5 https://www.chiefseconds.com/corner-talk/category/Growth monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Leadership monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Coaching monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Growth monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Ditch+Digger+Dilemma monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/ROI monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Success monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Marketing monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Obstacles monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Sales monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Technology monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Accidental+CMO monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Fractional+CMO monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Power monthly 0.5 https://www.chiefseconds.com/corner-talk/tag/Investment monthly 0.5 https://www.chiefseconds.com/home daily 1.0 2025-06-09 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/1634221016977-62JQ2RBNGEBE4YIQ4579/pasted-image-small-12112.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chiefseconds.com/privacy daily 0.75 2022-01-27 https://www.chiefseconds.com/faqs daily 0.75 2024-10-17 https://www.chiefseconds.com/our-team-your-corner daily 0.75 2022-01-27 https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/0aea6af2-28db-424b-b8b0-87f9c131557e/IMG_2309.jpg Our Team - Your Corner - Lefty - Chief Cattle Officer Never happy just to “sit” or “stay,” Lefty is “off leash” and ready to “fetch” all the new business she can “herd.” Chief Seconds is a pet-friendly workplace and encourages you to adopt and support your animal rescue of choice. https://images.squarespace-cdn.com/content/v1/6167a4aa096ff97221c6ee3c/ae385d42-e693-4bb6-bf75-853eeea22c66/Bruce+Hitman+Headshot.jpeg Our Team - Your Corner - Bruce Ditman - Founder Tobias Keene, D.D.S. Hailing from Richmond, Virginia, Dr. Tobias Keene brings a bit of unabashed Southern hospitality to all his patients. He moved to Washington, D.C. over thirty years ago as a freshman at Ivy College. Right after graduation, he attended World University’s School of Dentistry. Before opening Keene Dental in 1994, he worked for free clinics and some of the finest practices in the District. He is part of the 123 Dental Association and stays up-to-date on the latest dental discoveries. 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